What We Do

iA creates digital products. We offer strategic design and consulting services through our UX studios in Zurich, Tokyo and Berlin.

The New York Times calls it “clever”, the Guardian finds it “beautiful and simple.” To us, iA Writer is the simple plain text editor we always wanted. In development since 2011, with more than a million regular users. More

A beverage manufacturer running their own space program?! That must be Red Bull. In 2016, iA redesigned Red Bull’s exciting B2B Content Pool.

The Guardian is one of the world’s leading news outlets. The newspaper asked iA to help with the information architecture of their recent redesign.

iA developed a new responsive design for KPMG’s global blogging platform.

Finnova’s modular e-banking interface is used by over 100 banks. iA is developing the information architecture and visual identity of Finnova’s future e-banking platform.

iA helped Swiss global financial services company UBS with the restructuring and digitalization of internal financial communication.

Bluewin is the entertainment and internet service portal for Swisscom, Switzerland’s largest internet provider. iA set the underlying principles for restructuring the interface.

For Hoffmann-La Roche, a leading worldwide pharmaceutical company, iA designed an iPad UX patterns library.

Süddeutsche Zeitung is one of the leading newspapers in Germany. Its SZ Magazin brings together lifestyle and quality journalism. Shortly after the launch of the iPad, iA conceived and designed the Süddeutsche Zeitung digital edition, and the SZ Magazine for iPad. We then created a Newspaper of the Future concept study for Süddeutsche Zeitung.

Freitag, a longterm iA client, improved their editorial process and internal communication with iA’s analysis and conceptual input.

NHK Enterprises produces media, including over 10,000 programs a year for Japanese public broadcaster NHK, plus events and digital content. iA conceived, designed and built NHK Enterprises’ new website.
Tages-Anzeiger is a leading Swiss newspaper belonging to the Tamedia Group. iA developed a new information architecture for the Tages Anzeiger, supported the introduction of a metered paywall and even developed a redesign concept for the Tages Anzeiger print edition.
iA provided German mass media heavyweight ProSiebenSat.1 with a redesign concept for TV websites, and a competitor analysis of OTT (set top box) interfaces.
Open Systems AG provides global ICT security services, including real time monitoring, controlling, and managing of both networks and applications. iA redesigned the Mission Control Portal interface.
Interio is a popular home furnishing retailer in Switzerland. iA designed Interio’s online shop.
Contexte is a specialized online publication for European policy makers in France. iA designed the online journal’s new appearance.
iA helped TagesWoche transition to its new online-first publishing format.
iA produced the launch product video for the online platform that makes it easy to manage all your storage with the power of the cloud.
iA redesigned the website of Hosoya Schaefer Architects.
The Holtzbrinck Publishing Group has published everything from The Satanic Verses of Salman Rushdie to classics by Agatha Christie, Jean-Paul Sartre, Ernest Hemingway and John Updike. Their website was designed by iA.
iA developed an Online TV concept for Sevenload, a German-based social video network.
iA produced the product videos for the best selling translation app on iOS.
Building apps isn’t easy, but we’ll get you pretty close. Parse, a Facebook company, is the smartest way to turn your brilliant idea into a seamless, cross-platform experience. Video was made in collaboration with our friends at Sandwich.
iA produced the motion graphics for the Grid’s launch video. Video jointly produced with Sandwich Video.
Sunrise is the largest privately-held telecommunications provider in Switzerland. iA reviewed the OTT (set top box) interface for Sunrise TV.
iA produced the launch video for the popular calendar app’s Android version. Recently acquired by Microsoft and now called Outlook.
iA produced the launch product video for the revolutionary news app.
iA provided popular Swiss food brand Betty Bossi with consulting and ideation for digitizing their cooking-centered product offerings.
Produced the product video for the world’s most popular online discussion platform.
Ringier is the largest privately-held media corporation in Switzerland. In 2012, iA redesigned the Ringier corporate website.
iA delivered concept, structure, design, and front end implementation for the official web portal of Zurich: zuerich.ch.
iA redesigned the website of the Austrian supra-regional newspaper Salzburger Nachrichten.
Otto is the world’s largest mail order company, and one of the biggest e-commerce companies. iA provided a study in conceptual strategy and information architecture for fashion topography.
Squirro is a novel social media monitoring tool. iA provided concept, structure and design.
iA designed the corporate intranet of Ringier Axel Springer, a leading integrated multimedia company in Central and Eastern Europe.
The Heinrich Böll Foundation is an agency for green visions and projects, a think tank for policy reforms, and an international network. iA developed a design system for the Foundation’s conglomerate of more than 60 websites.
Yandex is Russia’s leading internet search provider, and also offers various other services. iA provided a study on how to restructure the navigation across Yandex services.
Golem is a German news portal for IT professionals. iA is responsible for the complete redesign and rebranding. After the relaunch in May 2011, traffic increased from 7 to 10 million visits within the first year.
Stories about brands and their creators by renowned journalists, with high-end photography – iA designed “The Brander” for Zurich’s branding agency Branders.
MobiGlobe is a staged research platform for the Autostadt in Wolfsburg that addresses issues of global mobility. In collaboration with Hosoya Schaefer Architects, iA created MobiGlobe’s logo, and provided a website concept and design.
ZEIT ONLINE is one of Germany’s largest media outlets. Following its redesign, visitor numbers soared from 10 to 24 million and monthly page views increased from 60 to 100 million.
iA provided an interface redesign concept for VZ Netzwerke, at the time the biggest social network in Germany.
For jobwinner.ch, one of Switzerland’s largest platforms for job seekers, iA designed and implemented a blog theme.
iA provided a study on the future of the Myspace interface.
The Jacobs Foundation is one of the world’s leading charitable foundations dedicated to facilitating innovations for children and youth. iA redesigned and implemented the foundation’s website.
iA redesigned the Gynécologie Suisse website.
100,000 readers, 30,000 of them coming to Ferrara each year to meet the editors. This definitely called for a website with a special kind of user participation. One year after iA’s redesign, visits to the site had increased by 79%.
iA redesigned krone.at, the online platform of Kronen Zeitung, Austria’s largest newspaper.
For Mozilla iA did several concept studies for the design of Firefox 3.2.
iA re­designed and re­branded Doo­dle, a free tool for sim­pli­fy­ing sched­ul­ing.
Tamedia is a leading media corporation in Switzerland. iA redesigned the interfaces of Tages-Anzeiger, Basler Zeitung, and Berner Zeitung. Since the redesign in August 2008, visits to the sites increased by an average of 79% every year.
iA redesigned Das Magazin for Swiss media group Tamedia.
iA provided an information architecture workshop to Dendrite Japan Corporation, which provides product and service solutions to pharmaceutical wholesalers. Dendrite has since been acquired by Cegedim.
iA redesigned FACTS as a Social News Network.
AIU is the Japanese branch of AIG. iA designed AIU’s product brand “Infinity” and redesigned the site’s Travel section, with specific attention to information architecture, information design, and typography.
iA redesigned the Asoboo social network for The Plant.
iA designed a print ad campaign for Gol, as well as the identity and interface of Piqniq, a social network for foreign families in Japan.

iA creates digital products. We offer strategic design and consulting services through our UX studios in Zurich, Tokyo and Berlin. To get in touch, just write a short mail to [email protected]. Subscribe to our newsletter to receive brief summaries of our articles and interviews.