California: Mythical place whose inhabitants consciously or unconsciously work for the Advertisement industry. Californians drink the finest coffee and only eat Cucumber Sandwiches. Californians are positive, healthy and live in a perfect work/life balance while obsessing over death (aka “Exit”) and working relentlessly towards burnout. Californians, especially San Franciscans, are paid high salaries to cope with the rent of their tiny apartments. To an outsider, the streets of California appear to be overwhelmed by armies of homeless people struggling to survive, but all Text depends on Context.