Negativity: Negative expressions like “A is not B” are often a form of subconscious denial. Negativity is one of the strongest indicators of secret motives. In delicate situations, iA staff are advised to pay maximum attention to their own as well as other people’s negations. Grammatically, negations are adverbs that one can detect with Syntax Highlight. A simple rephrasing will solve the issue. See also Adjectives. While grammatical negations are best avoided, a clear “No” may be necessary too.

Not just bad: Synonym for "total failure". The opposite of real. The full expression is “This is not just bad, it’s just simply nothing.” Derived from a legendary pre-iA era takedown: “Das ist nicht einfach nur schecht, das ist schlichtweg einfach nichts!” which is one of the harsher things you can say in German, a language not known for its subtlety or shyness. There's a Japanese version, which can only be uttered in jest, because otherwise it would simply not be understood: "駄目だけじゃなくて、全然意味がない." The English or German expression can be preceded or doubled down on with the authoritarian, deceived expression "Just look at it." A similar feeling of deception can be expressed somewhat ironically with the words "Is this l'art pour l'art?"