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World building: An artificial, internalized world view commonly used as a setting for a novel. If writing is playing, then world building is the fun multiplier. Requirements include time, space, and inhabitants. Scale isn’t important: A world can be a bewilderingly large Tolkienesque spread, or a narrow, focused world like The Wind in the Willows. Both types of worlds can be equally profound. Characters are optional, because building worlds can be a rewarding pastime for its own sake. No world is wholly original. We can’t imagine anything in a vacuum, which means that everything we dream up is at least partially borrowed from somebody else. However, we recommend avoiding AI to build worlds since it is incorporeal and therefore cannot have context.