SNS:
Why should Facebook—the biggest beneficiary of the iPhone, its tools, and its infrastructure—pay nothing, when small developers have to pay tens and hundreds of thousands of dollars?
It seems the times of free online advertising for indies are over. Blogs are not what they used to be, RSS is about to be buried. Facebook is a commercial and moral nightmare, and so is Facebook's Instagram. On Twitter, our main marketing channel since 2007, our engagement is sinking year after year. On Google, VC powered startups steal our ad positions, and we're all too old for Snapchat or TikTok. So what can you do in 2019 to get the word out?
You may have heard that the best way to deal with the “information overload” is to switch off your devices. To take a break from the Internet. Go for a run. Roll out the Yoga mat. Read a book. Talk to your friends. Switching off is good advice. But eventually, you’ll be back. How about changing? Changing from passive, to active. From scroll to search, from react to rethink, from like and retweet to write and link. Take the power back.
Every time we read a computer-generated text, part of our life gets sucked into a little black electric hole.
Everybody that has an interest in influencing public opinion will happily pay a handful of Dollars to amplify their voices. Governments, political groups, corporations, traders, and just simple plain trolls will continue to shout through bot armies—as long as it is so cheap.
The most important ingredient for a Web Trend Map is missing: The Web. Time to bring some of it back.
Step by step, Facebook has cut the news from its feeds. Yesterday, they confirmed that they will focus on content from friends and family while de-emphasizing news. How come? A brief history of the odd partnership between Facebook and the news industry and what it means for us.
Artificial Intelligence is a complex riddle for all sorts of experts. It’s full of magic, mystery, money, mind-boggling techno-ethical paradoxes and sci-fi dilemmas that may or may not affect us in some far or near future. Meanwhile, it already shapes our everyday life. Things already go wrong. And no one is responsible. What can we do?
How do you deal with erroneous tweets? Not any erroneous tweets, your erroneous tweets. The tweets that you misspelled or, worse, that contain information you later discover is false, or a late night knee-jerk response you regret in the morning.
Our call to question the common practice of blindly adding social media buttons to every page got a lot of attention, and found many friends across the board. This proves we are onto something. Let’s look at some of the more critical reactions.
Promising to make you look wired and magically promote your content in social networks, the Like, Retweet, and +1 buttons occupy a good spot on pretty much every page of the World Wide Web. Because of this, almost every major site and brand is providing free advertising for Twitter and Facebook. But do these buttons work?
After all, blogging is over now, isn't it? Very probably so.
A 14-year old video blogger named Fred somehow managed to get a fan base of almost 45 Million users. Now instead of asking how that's possible, Seth Godin and Robert Scoble trivialize his success. Did they forget what Elvis said?
Das ultimative Tool für Internetfreaks, die Web Trend Map 2008, ist nun als A0-Poster erhältlich.